EASY GOLD expands gold payment channels through M Money X, making transactions easier than ever

EASY GOLD has entered into a strategic partnership with M Money X, marking the launch of gold purchasing transactions via the M Money X digital wallet on the EASY GOLD application. The collaboration aims to expand payment options and enhance convenience for customers by enabling seamless gold payments through a secure digital platform.

The partnership signing ceremony underscores EASY GOLD’s commitment to improving accessibility and efficiency in gold purchasing by integrating digital wallet services from M Money X, a subsidiary of Lao Telecom, the country’s largest and most widely used telecommunications network.
The event was attended by Mr Chanthavong Phamisith, Chief Executive Officer of EASY GOLD Co., Ltd., and Mr Alounnadeth Barnchit, Managing Director of Lao Mobile Money Sole Co., Ltd., who shared their vision and objectives for the collaboration. 

The two executives emphasised the role of innovation in enhancing financial accessibility and supporting the growth of digital financial services in Laos.
The collaboration is another significant milestone in EASY GOLD’s ongoing efforts to make gold purchasing and investment more accessible and convenient for people across all segments of society. 
Through integration with the M Money X e-wallet, customers can now complete transactions more efficiently while enjoying a wider range of secure digital payment options.
Customers purchasing gold using the EASY GOLD application can select M Money X as a payment method by following a simple process: 1. accessing the EASY GOLD app, 2. selecting the gold purchase option, 3. choosing the preferred method of buying and amount, 4. selecting payment via e-wallet, and choosing M Money X. 

The integration provides an additional payment alternative that enhances flexibility and convenience for users.
Speaking at the event, Mr Chanthavong Phamisith, CEO of EASY GOLD, said the company remains firmly committed to advancing the gold industry through digital transformation. He emphasised that EASY GOLD’s core mission is to make gold savings and investment more accessible to the Lao people as part of long-term financial planning, starting from as little as 100,000 LAK.
Mr Chanthavong said the partnership with M Money X aims not only to improve service quality but also to increase payment channels within the EASY GOLD application to give customers greater flexibility. He added that the collaboration between the two companies is expected to extend beyond this initial phase.
In addition to the partnership agreement, EASY GOLD and M Money X have jointly launched a promotional campaign called “EASY GOLD x M Money X”. 
Customers who purchase gold worth 1,500,000 LAK or more via the EASY GOLD application and complete payment through M Money X will receive an instant cashback in the form of mobile credit valued at 100,000 LAK within the M Money X app. 
This special offer is limited to the first 300 customers nationwide and is valid from February 3-18, 2026.

By Advertorial Desk
(Latest Update February 2, 2026)