The Made in Laos 2026 exhibition officially opens in Vientiane on October 5.

Made in Laos exhibition targets global markets, stronger Lao brands

The Made in Laos 2026 exhibition is bringing together businesses from across the country in Vientiane to promote Lao-made products, strengthen domestic brands and help local producers gain greater access to regional and international markets.
Held under the theme “Promoting Lao Products to Go Global”, the nine-day event features 160 companies from 17 provinces and Vientiane, displaying products and services at 204 booths at the Lao-ITECC Exhibition Centre.
The exhibition opened to the public on October 3 and runs until October 11, with the official opening ceremony taking place on October 5.
Those attending the opening ceremony included Deputy Prime Minister and Minister of Finance, Mr Santiphab Phomvihane.
Businesses from neighbouring countries, particularly Thailand, Vietnam and China, are also participating, along with the Embassy of Indonesia.
The event, organised by the Lao National Chamber of Commerce and Industry (LNCCI) in cooperation with the Huaphan Provincial Chamber of Commerce and Industry, is designed to connect Lao producers with buyers, distributors, investors and potential business partners.

President of Toyo Industry Lao Factory Sole Company Limited Dr Langkone Xaignavong (right) presents a gift to Deputy Prime Minister and Minister of Finance, Mr Santiphab Phomvihane during the opening of the exhibition.

Products and services on display have a combined value of more than 18.7 billion kip and cover a wide range of sectors, including handicrafts, cotton and silk textiles, silverware, furniture, agricultural products such as rice, tea and coffee, food and beverages, industrial goods, services, transport and One District, One Product (ODOP) items.
Many of the products carry the “Made in Laos” trademark approved by the LNCCI, which is intended to raise the profile of locally produced goods and encourage businesses to improve their quality and standards.
Speaking at the opening ceremony, LNCCI Vice President and head of the exhibition organising committee, Ms Chanthachone Vongxay, said the Made in Laos exhibition has been held almost every year since it was first organised in 2011.
She said the event provides a platform for businesses to advertise and promote Lao-made products while encouraging manufacturers to improve standards, quality and branding so their products can compete more effectively at home and abroad.
“It aims to support producers both at home and abroad, and above all to build Lao-made brands that meet standards and quality requirements, so that they can increasingly compete in the domestic market and export abroad,” she said.

Ms Chanthachone Vongxay addresses the Made in Laos exhibition.

The initiative also seeks to encourage Lao consumers to buy locally made goods, stimulate domestic production and reduce reliance on imports, while supporting the government’s drive towards a more independent and self-reliant economy with stronger exports.
This year’s programme goes beyond displaying and selling products, with organisers placing greater emphasis on innovation, international standards and business competitiveness.
The Made in Lao Award 2026 recognises outstanding Lao products in three categories – packaging and brand design, innovative product of the year, and environmentally friendly and sustainable products.
Seminars are also being held on ways to strengthen the competitiveness of micro, small and medium-sized enterprises, create greater value through innovation, use artificial intelligence in business operations, and adopt internationally recognised product identification and barcode standards.
The LNCCI is also scheduled to sign a memorandum of cooperation with GS1 Laos to promote the use of Lao product codes and international standards among businesses. Ms Chanthachone said the LNCCI hoped the exhibition would help stimulate consumption, tourism and investment while encouraging Lao businesses to improve their products to standards that are competitive internationally.
The chamber will continue working with the government, business groups and domestic and international partners to develop the exhibition into a more professional platform for trade and investment cooperation, she said.
Huaphan province is playing a prominent role in this year’s event, with its provincial Chamber of Commerce and Industry presenting a special pavilion showcasing the province’s cultural traditions, distinctive foods, traditional clothing and services.
Beyond the displays, business matching and knowledge-sharing activities are providing opportunities for participating companies to meet potential partners, exchange market information and explore new routes for Lao products to enter domestic and overseas markets.

By Times Reporters
 (Latest Update October 7, 2026)