New Jeep and Ram vehicles arrive in Laos with CK Group launch

CK Trading Import-Export Sole Co., Ltd. has unveiled new Jeep® and Ram® vehicles in Laos, marking the arrival of two of America’s most iconic automotive brands.
The CK Group holds exclusive rights for the import, distribution, supply of genuine spare parts, and official warranty services for Jeep and Ram vehicles in Laos. Sales and bookings are now open, giving Lao drivers access to globally recognised models and certified service support.
Jeep and Ram operate under Stellantis, one of the world’s leading automotive groups, known for innovation and a portfolio of internationally respected brands. 

The appointment demonstrates confidence in the CK Group’s ability to represent global standards while building long-term brand value in Laos.
The Jeep has become a symbol of freedom, adventure, and authentic off-road capability. Its legendary 4x4 heritage and distinctive design make it ideal for Laos’ diverse landscapes, from mountains to rural roads and city streets. 
Now the CK Group is introducing the Jeep Wrangler, the brand’s iconic model, built with advanced 4x4 systems, rugged body-on-frame engineering, and modern technology, delivering exceptional off-road performance while maintaining comfort for everyday driving.
The Ram, established as a standalone brand in 2009, is recognised for its power, durability, towing capability, and premium interior design. The CK Group is now offering the Ram 1500 Rebel, emphasising off-road strength and bold capability, and the Ram 1500 Laramie, offering executive-level comfort, advanced technology, and refined performance. Both models cater to business, lifestyle, and leisure needs, providing drivers with power without compromising on a fine driving experience.

To support the official market introduction, the CK Group has set up dedicated showrooms and certified after-sales services aligned with manufacturers’ standards. Services include genuine spare parts, trained technicians, and warranty coverage.
The CK Group is committed to progressively expanding its service network to ensure consistent nationwide support and long-term customer confidence.
As part of the launch, the CK Group will host roadshows, product displays, and test drive events, giving customers a hands-on experience of Jeep and Ram vehicles. 

The CK Group is a Laos-based business group operating in the automotive distribution, after-sales service, real estate, and trading sectors. The company focuses on maintaining professional standards, sustainable growth, and long-term market development. 
Through this partnership, the CK Group aims to elevate the premium automotive landscape in Laos while introducing globally respected American brands to discerning drivers.

By Advertorial Desk
(Latest Update March 23, 2026 )