LBC give over two billion kip to preserve Buddhist Lent and Boat Racing Festival traditions
The sun has set on the vibrant End of Buddhist Lent and Boat Racing Festival events held nationwide last week with financial support from the Lao Brewery Company (LBC).
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This year’s festivals, which were celebrated with laughter and rhythm in Vientiane and across Laos, helped unify all sectors of Lao society.
Contributing to this spirit was LBC, a long-standing beacon of tradition and support for these festivities, who this year gave over two billion kip to ensure the festivals were grandly celebrated throughout the country.
LBC say that their support showcases their collective and heartfelt commitment to preserving the beautiful and rich cultural heritage of Laos while embracing the advancements of a new era for the nation.
Discussing the company’s contribution, LBC Marketing Director, Mr Chansamone Phongchantha, said, “Lao traditions and culture are the very essence of our nation and its people. Being part of a company that is so passionately committed to preserving and cherishing this invaluable cultural heritage fills me with immense pride and honour. We pledge to continue supporting all activities that celebrate and safeguard our beautiful traditions, ensuring they thrive for generations to come.”
Sharing his sentiments, LBC Managing Director, Mr Henrik Anderson, said, “Each year, Lao Brewery Company reaffirms its heartfelt commitment to preserving the beautiful culture of Laos by supporting a wide range of activities. Beyond cultural preservation, we are dedicated to initiatives in sports, health, education, the environment, arts, tourism, and more. This year, we have proudly provided support worth over two billion LAK. This substantial investment reflects our deep love and
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respect for Lao society and our unwavering commitment to helping preserve and cherish our invaluable heritage.”
While the End of Buddhist Lent and Boat Racing Festivals have come to an end, the spirit of unity, charm, and joy continues to linger in many hearts of the Lao people, including those working at the LBC.
LBC hopes that their support helped create unforgettable memories and will allow more Lao people to take pride in these precious traditions while sharing the beauty of their heritage with the world, ensuring it is cherished and preserved for generations to come.
By Advertorial Desk
(Latest Update October 28, 2024)
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